During the 2023 ELEVATE Conference in Savannah, Shipwell Chief Marketing Officer, Karen Sage was bestowed with the distinguished recognition of not only taking home a Trailblazer Award, but also being just one of three winners to receive the prestigious Brand Innovator recognition from the Transportation Marketing and Sales Association (TMSA).
The TMSA Trailblazer awards showcase the very best of marketing and sales in the transportation and logistics industry. These awards push beyond recognizing the top campaigns but also the people behind the brand. As a trade non-profit in the transportation space, TMSA also highlights all the great work companies do to give back to their communities.
“The marketing and sales teams in the industry continue to blow me away with their diverse submissions,” said Courtney Keenan, TMSA Recognition Committee Chairperson and RLS Logistics Marketing and CX Manager. “This year, we are pleased to celebrate the success of 27 brands for blazing a trail at their companies or in their communities.”
The panel of judges, composed of industry professionals, awarded companies and individuals based on their outstanding achievements over the last 18 months. In addition to sales and marketing, submissions included recruitment, diversity, equity, and inclusion in this year’s winning submissions.
“Marketing and sales inside the transportation industry continues to evolve. TMSA is thrilled to honor the innovative thinkers whose campaigns include topics from content marketing to diversity, equity and inclusion to recruitment to everything in between and out-of-the-box,” said Jennifer Karpus-Romain, Executive Director at TMSA.
Visit the full list of winners in the TMSA press release here.
About Karen Sage
A true disruptor in the supply chain industry, Shipwell’s Chief Marketing Officer (CMO) Karen Sage is responsible for global marketing, communications, business development, enablement, and go-to-market efforts at Shipwell. With over 20 years of experience in business-to-business marketing and communications, Karen has helped several companies launch disruptive new categories, accelerate revenue growth, and build brand awareness.
Prior to joining Shipwell, Karen was CMO of Syncron, Transplace, MercuryGate International, and Sciquest (now called Jaggaer). Named among SDCE’s Pros to Know for 2022, CNN’s Top Women of the Channel 2012, and a technical advisory board member of the Service Council, Karen began her marketing career as an engineer, inventing the NETSYS Performance tools at NETSYS Technologies, Inc., which was acquired by Cisco in 1996.
A true master of the pivot who has successfully guided numerous companies toward high growth and brand awareness, Karen holds advanced degrees in both Mathematics and Systems Engineering from the University of Virginia.
TMSA is the only association dedicated to advancing the success of marketing and sales professionals in all modes of the commercial freight transportation market. From president and vice president to manager, director and coordinator, members are at all levels and represent all market segments including motor carriers, 3PLs, railroads, air carriers, ocean lines, port authorities, OEMs, media and suppliers.
TMSA’s mission is to enable sales and marketing professionals to learn and give back to the transportation and logistics industry through education, connections and resources, ultimately strengthening their individual development, their businesses and the industry-at-large. TMSA’s vision is to be the pre-eminent non-profit sales and marketing association that transportation and logistics professionals turn to for industry-specific education, connections and resources.